As an advertising professional it’s important to stay up to date with current news, strategies and best practices. The more you read the easier it is to stay in the loop so we’ve put together a list of the 6 best digital advertising blogs.
Advertising Age is described as the leading global source of news, analysis and inspiration for the marketing and media community. Advertising Age covers topics and strategies for businesses of all sizes.
Adweek has articles covering anything from tech, branding, events, podcasts, newsletters, storytelling, social platforms and more for a look at what is currently happening in the digital marketing space.
The website has four sections, Latest Ads, Top Ads, Collections, and Student Ads. Each of those sections has subcategories of like “Highlighted Valentine's Day Ads,” “2021 Super Bowl Commercials,” “Top International Women's Day Ads,”.
HootSuite is a paid platform. however, the blog is free to use. Initially it looks like HootSuite is geared towards small businesses but if you use social media at any level, these articles will help you get the most out of your socials.
If you’re looking for information in web development, online sales, SEO, or derive any part of your income from the internet, then the Kissmetrics blog is a resource you should be using.
Founded in 2008, AdExchanger is an integrated media and events company devoted to the digital advertising and marketing space. It is a great place to go for trusted industry information and if you’re looking for current events Ad Exchanger has a section dedicated specifically for that.